I had a email conversation with a potential high-level client several years ago that went something like this…
“Alicia, I have a successful life coaching practice – full client roster, mostly via referrals, steady 6 figures in income, and I want to bring my business online. I’m interested in your Platinum program – can we talk?”
I told her she should consider going through my 21 Easy & Essential Steps to Online Success System™ instead.
My response surprised her. So much so she graciously asked why it seemed she wasn’t qualified for my Platinum program…(because <insert name>, <insert name> and <insert name> had already told her she was for their programs.
I explained it wasn’t that she wasn’t qualified at all. It was that she was already successful offline and she didn’t NEED a $24k Platinum program to bring that success online.
She only needed to implement the 21 Steps (for $297-) to get the foundation of a successful online business in place, and THEN we could talk about Platinum.
Or I could personally lead her through the 21 Steps program for $24k and call it Platinum… Her choice… You can guess which she choose, thanking me for pointing her to just what she needed next (and saving her thousands of dollars too).
I’m so tired of hearing stories from you about spending thousands of dollars BEFORE you want or even need to, just to get those critical underpinnings in place.
So I want you to have the same choice I gave to her – and for even less of an investment than that…
I’ve created a month-long LIVE version of the 21 Easy & Essential Steps to Online Success System™ that I’m going to personally lead you through.
If you’re feeling the pull to check it out, I want you to visit the link below right now to get all the details and reserve your seat for $0.
THEN If we reach 30 registrations by April 30, I’ll personally lead you through the entire course for just $97-.
(Why 30? Because that allows me to leverage my time enough in order to be able to offer you this deeply discounted rate.)
The course begins this Thursday, May 1 so don’t wait, ok?
PS: Whether or not this invitation is for you, please SHARE this super-special offer so I can help 30 more people to create the successful and sustainable online business they ache for… thanks!
If your business feels stagnant or you’re just not as enthused about it as you want to be, some of the things to look at are if your current look and feel, messaging, and model are aligned with who you are and the work you most want to do. Often times, a simple ‘refresh’ of what we’re doing, that’s more closely aligned with who we are today and the work that makes us light up inside, can move the energy and rekindle your enthusiasm.
Here are 3 simple ways you can hit the refresh button in your business today:
1. Look and Feel
When you look at your website, what does it feel like to you? Does it make you smile? Does it give off the energy you want it to? Does it work the way you want it to? Do you love it?
When you look at your marketing materials, ask yourself the same questions. If you’re not feeling it with your stuff, chances are that your target market isn’t either.
As you grow personally and as your business grows, your look and feel should change to reflect more accurately your current state of being.
For example, it’s been about 4 years since I’ve had new photos, new site design, and new messaging and marketing materials, so I am overdue for a refresh.
Where in your business can you refresh the look and feel to more accurately reflect where you are in your business today?
Think about the main message you deliver to your market. Is that message still accurate? Has it changed over the last year? Does it feel like it needs to change to more accurately reflect who you serve and how you serve them?
As you become more clear about what it is that you do and to whom you do it for and with, you’ll want to adjust your message accordingly.
For example, my message for the last few years has been about mentoring women entrepreneurs to break through to 6 figures and beyond so they can live the life they ache for. And while that is still true, it’s become clearer to me what really matters is not the 6 figures necessarily, but what really matters to them personally – and that will be reflected in my new messaging.
Take a mini-audit of your offerings. What parts of the work that you do do you love to delivery and in what way? What parts could you let go of and feel really great about?
For example, after two years of year-long coaching programs, I reduced them to 9-month programs. When I restarted a monthly membership, I changed from live teleclasses to pre-recorded ones. I now offer virtual retreats in addition to in-person retreats. All of these changes better suit my chosen lifestyle and resonate with my best clients as well.
What changes can you make in your business model to better serve you?
Designing a business that you love around your life is one of the pillars on which I stand and teach. Learn how to do this for YOUR business (and life) at my annual Online Business Breakthrough Workshop here.
© 2013 Alicia Forest International | All rights reserved.
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Alicia Forest, MBA mentors women entrepreneurs on how to build a priority-based, highly profitable business, in less than part-time hours. Get her FREE series on how you can do this too at http://aliciaforest.com